Ooh, Target boxed wine, you are so fine

I’m not a complicated person. I’m bad at hiding my feelings, and my life is pretty much an open book. So it should come as no surprise to any of you that I’m not what one would call… fancy. I wouldn’t classify myself as a foodie, and I am certainly not a wine snob. When it comes to regular “wine with dinner” type drinking, I’m a $10/bottle girl. When I’m at the grocery store, I’ll go down to about $8 for Yellow Tail Shiraz, or do $15 for Estancia Cabernet. But about $10 is where I want to be.

I’ll admit that there is a certain satisfaction to popping the cork and pouring a glass of wine from a bottle. It somehow makes you instantly feel classy– even if you’re pairing it with leftover pasta. However, I’m practical, and I know that I’m not going to finish a bottle, and in general, I’m going to forget about it, and there’s nothing worse than having to throw away a half a bottle of wine because you didn’t finish it.

So that’s when I turned to the box.

I know, I know. Boxed wine is for old ladies and low-class alcoholics. We’ve all made jokes about giant boxes of Franzia chardonnay, and I still won’t touch that stuff. However, boxed wine has come a long way in recent years.

Maybe it’s due to the economy, or simply people not wanting to waste that much glass, or the fact that they’re just too lazy to operate a corkscrew, but wine has changed. Screw tops, once reserved for 2-buck chuck, are showing up on slightly classier wines, and even boxes are gaining in popularity.

If you go down the booze aisle at a Super Target (as I often do), you will find a large selection of boxed wine– including Target brand. At $17.99 for the equivalent of four bottles, you certainly can’t beat the price. Plus, the quality is that of about a $10 bottle of wine, so in effect, you are getting over two bottles free. Plus, the handy pour spout makes it easy to just lie under and squirt it straight down your booze hole.

Kidding.

The cool thing about the wine though is that it stays fresh for several weeks, so you don’t have to feel pressured to drink all of the wine with dinner. While people may scoff at your classlessness at drinking boxed wine, those same people will gladly sip it if you just served it to them without saying what it is. So let them hate. You’re saving money and making your drinking more efficient. Now that’s what I call a WIN.